A leading fertilizer brand needed to evolve to strengthen it's brand message.
Pawn founder Conrad Stel cut his teeth while working as social media manager, then creative director at GreenPlanet Wholesale. Pawn would not be what it is today were it not for the opportunity he was granted there. His proudest work was the rebrand of their 40+ international plant fertilizer product line. Together with his team they built a consistent and cohesive look around their original logo - highlighting the "G" and extending this to all of their other major touch-points.
Branding, Copywriting, Photography, Graphic Design
Jeremy Deichen - Video/Photography
Conrad Stel - Creative Direction/Design
Caitlin Bateson - Digital Paintings
Alex Suarez - Design/Photography
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