A leading fertilizer brand needed to evolve to strengthen it's brand message.


GreenPlanet Wholesale


Pawn founder Conrad Stel cut his teeth while working as social media manager, then creative director at GreenPlanet Wholesale. Pawn would not be what it is today were it not for the opportunity he was granted there. His proudest work was the rebrand of their 40+ international plant fertilizer product line. Together with his team they built a consistent and cohesive look around their original logo - highlighting the "G" and extending this to all of their other major touch-points.

Services Provided

Branding, Copywriting, Photography, Graphic Design

Creative Team

Jeremy Deichen - Video/Photography
Conrad Stel - Creative Direction/Design
Caitlin Bateson - Digital Paintings
Alex Suarez - Design/Photography





GP Header
Ocean Magic GP
Massive GP
Rezin GP
Pro Cal GP
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GP Tradeshow Boot
GP Growler Gif
GP Rzr

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